I'm Sold
After a couple of emails from friends, I trundled over to the "Dove" site to see what all the fuss was about.Apparently, Dove has made a TV commercial for it's "ProAge" product line that cannot be aired. The reasons for it being denied airtime are not quite clear to me. I guess it's the nudity. However, what makes this a little hard to understand is, if you've ever seen a Calvin Klein ad, this isn't any more revealing. So, it must be because the women in the ad are over 50. The funny thing is, I would have never thought of buying any Dove "Pro Age" products before I viewed it on their website and found out the ad was banned. Personally, I'm a Nivea girl. Yup - the stuff in the blue tin. It's cheap, it moisturizes and a friend of mine who was plastic surgeon and a dermatologist once told me that if I spent any more than $2.95 on mosturizer, I was stupid. They all had basically the same active ingredients and the only think that separated them was packaging, scent and a marketing campaign. He said the best thing a woman could do to stay young looking, was to stay out of the sun and stop smoking. (Well, I manage one of those). Either that, or the knife. But I digress. The point is - the fact that this ad couldn't air made me so angry, I decided to buy the product. I'm not yet the age of most of the women in the ad, but I'll be damned if some asshole who doesn't like naked mature women is going to make consumer decisions for me. Wanna see the ad? Click Here Labels: ad campaign, Dove, mature women, pro age |





















Comments on "I'm Sold"
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Roper said ... (2:57 PM) :
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Shon Richards said ... (7:00 AM) :
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Jolie said ... (11:36 AM) :
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Musns said ... (11:35 PM) :
post a commentQuite right too!
lol, umm, I use Nivea too.
Dove has been on a role lately. These ads have been very moving.
It aired in Britain! I thought it was a very good, tasteful ad.
I think those women are effing beautiful! They have incredible bodies and anyone who thinks otherwise is a total idiot, gender aside.
I had the exact same reaction. I'm younger than their target audience but I feel like buying this product.
It's a lovely ad, and we'll all be older one day.
- Val
Every young woman on the planet will be older some day - so they'd better get their heads on straight.
Love your body the way it looks now and the way it will look later.
Went to see GhostRider a couple weeks ago, would you believe this advertisement was up on the big screen?! I was thrilled to see it in such a way that it would reach a wide variety of folks, maybe not as many as a commercial on television but none the less, still a large audience.
I pointed it out to my husband and friend who had went with us. The friend stated that even the older women, such as those in the advertisement, got him hard. He's in his mid-twenties.
Anyways - thought I'd mention that I had seen the advertisement in a place other than their site.